Bring business context together around the people you serve and the people who do the work.

Para treats 360 experiences as an information problem first. Your existing systems stay the source of truth. A portal or dashboard then brings the relevant information together around a defined business need.

This can help employees find expertise. It can also give account teams a full picture of each client.

A 360 view adds value when it helps someone decide better or finish work with less searching across systems.

Why This Matters

Employee and customer information usually sits across many systems, from HR to CRM.

Each system may hold useful information, but the context for a decision often spans several of them. An employee's profile may live in HR while their skills show up in project records. A client account may appear in the CRM, the project system, and the finance system all at once.

Without a connected view, people spend a lot of time searching. They also ask colleagues for context that already exists elsewhere.

Para has designed and built patterns that link each employee to their skills and projects, and each client to the people who serve them.

The goal is not always to replace the systems underneath. Para helps you decide which information matters for the use case and who owns it.

This approach can help you:

• Cut the need to search across disconnected systems.
• See employee skills and expertise more clearly.
• Link people to the projects and clients they work on.
• Give teams a clearer view of client or account relationships.
• Bring service context closer to the people who deliver it.
• Make better-informed decisions with connected enterprise information.
• Use one consistent information model everywhere the data appears.

This matches Para's wider approach to people, process, data, and technology. The experience should reflect how the organization really works. It should not just copy the structure of each source system.

What the Work Looks Like

For employees, Para's proven foundation includes extended profiles and expertise search, enriched with data from enterprise systems.

A richer employee experience shows what each person knows and what they are working on now.

People can search for expertise across the whole company. They can then find the right colleague based on real project experience.

This opens up use cases such as:

• Finding internal expertise.
• Identifying people with relevant project experience.
• Understanding who has worked with a particular client or account.
• Finding expertise across team and department lines.
• Connecting employees to relevant knowledge and projects.
• Better collaboration, because company knowledge is easier to find.

For client context, Para has built patterns that link each account to the projects and people around it.

This gives a connected view of every relationship around an account, from the people involved to the work underway.

The evidence we reviewed supports a Client 360 architecture and accelerator direction. It does not support a claim of a current packaged Client 360 product. Keep this distinction clear in public material.

So the modern approach starts with the business use case. Define the information it needs and who owns it. Then show the right context in the place people already work.

The result may be a richer employee portal or an account view. It may also be a feature inside an app you already use.

Para Point of View

A 360 approach should not turn into gathering information just because it exists.

The first question is what decision or action the user needs to take.

From there, Para can work out:

• What context the user needs.
• Which systems own that information.
• How different records and identities relate.
• Which data to show to which users.
• How people should search or view the information.
• Which APIs or integrations you need.
• How to govern and maintain the experience.

Use case before aggregation

Start with the business decision you need to support. Do not try to merge every available data source.

Source ownership matters

A connected experience still needs trusted source systems. Each key piece of information needs a clear source and owner.

Context over volume

More information does not automatically make a better experience. The value comes from showing the right context at the right point in the user's journey.

Integration over duplication

Where possible, link systems through APIs instead of making needless copies of data.

Experience follows the model

The final experience, whatever form it takes, should reflect the use case you agreed during the architecture stage.

The goal is not to copy every system onto one screen. It is to show the context people need to act.

What You Get

Employee and customer 360 use case and information blueprint

A clear view of the business use cases and the information each one needs.

Profile and account data model

A structured map of the people and accounts in the agreed use case, and how the different sources relate.

Expertise and enterprise search design

Search patterns that help users find the right people and knowledge.

Source system and integration map

A view of the systems that supply the information and the integrations needed to bring it together.

Role-based 360 experience concept

A view of how different users should see the information. An employee looking for expertise needs different information and access from a manager reviewing a project. An account team reviewing a client relationship needs something different again.

Modernization roadmap

A phased path to improve the integration and experience underneath.

The exact deliverables depend on the engagement. The page should not suggest that every Customer & Employee 360 project needs a stand-alone platform.

Where It Fits

This capability connects the digital workplace and customer portals to the data behind them.

It can support:

• Employee experience.
• Expertise discovery.
• Account intelligence.
• Project knowledge.
• Service visibility.
• Customer and partner context.
• Cross-functional collaboration.
• Management and operational decision-making.

The capability can sit across your existing enterprise platforms. It does not need a new stand-alone system.

For example, information may stay in your HR or CRM system. The experience layer then links it into one view.

Para's wider enterprise services support this model, from Microsoft 365 and Sitecore to custom development and integration.

This also lets the capability grow over time. You may start with one expertise search. Later, you can extend the same architecture to clients and projects.

Explore how Customer & Employee 360 can support your next enterprise initiative.

Talk to Para about the business need, current environment and the practical next step from assessment into delivery.

Whether the requirement is employee expertise discovery, connected project information, account context, customer/service visibility or a broader enterprise information experience, Para can help define the information model, integration requirements and experience needed to support it.

The path can move from use-case definition and information architecture into search, APIs, portals, dashboards, applications and ongoing support, depending on the target model.

Talk to Para →